Speaker Spotlight

Dr. Cindy J Lin is the CEO & Cofounder of Hey Social Good, a social impact data company working to revolutionize social good data for people, planet, and profit. Dr. Lin developed a data backed Sustainability AI assessment engine to surface key sustainable and social good insights for businesses. Using expert domain knowledge and trained data, Hey Social Good systematically organizes millions of business information and data signals to help businesses make knowledgeable decisions about impact. We are working to support all businesses to use
Data as a Force for Good.

Dr. Cindy J Lin is an ecologist and environmental & data scientist. She is a national expert on pollution’s negative impacts on water, habitat and human health. Prior to founding HSG, she worked at the US EPA, where she designed national standards, conducted cutting edge research, and implemented protection and sustainability policies to meet global and national environmental standards. Dr. Lin was the US Regional Expert on Clean Water, US EPA’s Top Science Policy Advisor on US Climate Change National Work Group, and US Embassy China Water Advisor. She received her Doctorate in Environmental Science & Engineering, MS in Environmental Chemistry, and BS in Biology, from UCLA.

Dr. Lin co-founded the San Diego Environmental Film Festival where she works with artists and filmmakers to tell stories about our people and planet to inspire people to action. Dr. Lin sits on
the board of Wildcoast, Business For Good San Diego, and appointed to the City of San Diego’s Climate Advisory Board.

Her passion ranges from working on US pollution’s negative impacts on water, habitat and human health to identifying creative-innovative ways to help reduce pollution/emissions, address climate
resiliency impacts, and improve people’s welfare.